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Chamber Marketing Partners | Revenue Streams for Chamber of Commerce
What is Chamber Marketing Partners?
 
 

Chamber Marketing Partners provides an alternative to using an outside publisher.  We coach a chamber of commerce or other associations to successfully generate substantial non-dues revenue through in-house publishing.  Whether it's a directory, map, community guide, visitor guide or magazine, in-house publishing is simply a means to an end; it generates substantial revenue and gives a chamber greater control over the final product.

We are not publishers.  We are not printers.  We are outsourced project managers handling every detail of a publication for you.  We utilize your in-house sales people, or we refer professional ad sales experts to sell the project.  It's your choice.

You control the budget.  You control the brand.  You control the cash.  You hire us to get the job done.  We free your staff to focus on chamber things while we focus on the publishing things.

Whether it's rebuilding reserves, funding special projects or initiatives, keeping business local, or simply taking control of both a chamber's brand and its revenue streams, Chamber Marketing Partners provides a chamber of commerce a real alternative to the outside publisher model.

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Substantial Non-Dues Revenue Streams
 
 

A 20% - 30% profit from an in-house publishing project is a reasonable expectation.

Chambers of Commerce, as with most other associations, are looking for creative ways to generate more non-dues revenue streams and save money wherever possible.  Many chamber CEOs say that while new member sales are flat or slightly up, retention has been a challenge.  Sponsorships are down.  Special projects are stalled because they cannot be funded.  Reserves have taken a beating or worse, are gone.  City funding is gone, or has been substantially reduced and there is more pressure to keep business local.

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